Challenge
In 2014, Garver was looking for a way to bring its unique culture to life, starting with the company’s annual Summit event. The Communications Team pitched a lighthearted video idea to leadership, and it took off. That first video was a hit. Employees connected in a way they hadn’t before, and suddenly, video content became central to Garver’s internal communications.
But as the use of video grew, so did the challenges. The team’s traditional methods — text-heavy emails and a clunky video platform — weren’t cutting it. They needed a solution that could keep pace with their creativity and truly reflect the energy of Garver’s culture.